Find out More in the Chinese Market
SENCENT consistently provides brands with valuable insights and facilitates your understanding of the intricacies of brand marketing in China, and empowers you to accelerate your growth in this thriving consumer market.

NEORA – From Cross-Border Challenges to Operational Excellence: A SENCENT Partnership Case Study
Background Introduction NEORA is a well-qualified US skincare brand, aiming to help people become the best version of themselves. For

2024 Chinese Cross-Border eCommerce Recap: The Year of Change
Every few years, a strong competitor quietly appears on Amazon’s path. Ten years ago, it was eBay, Walmart, and Google in the

SUNRIDER – American Health Brand’s First Step into Chinese Cross-Border eCommerce
Background Introduction SUNRIDER is a multi-level marketing company which is primarily known for selling herbal products such as diet pills,

Check Out AI’s Impressive Performances in Chinese eCommerce in 2024
As 2024 has run halfway to the end, we believe anyone who experienced this year’s Chinese eCommerce must admit that

Quick News: China’s eCommerce Sector Reports Robust Growth in the First Half of 2024
BEIJING, July 19 China’s eCommerce sector saw robust growth in the first half of 2024, fueling momentum for consumption recovery in

Negative Growth but still Valuable? Analyze the Most Severe “618” eCommerce Festival
“618”, or China Mid-Year eCommerce “Carnival”, which netizens joked was the “most difficult” in the eCommerce history has finally come